Overview

2023 marks the 50th anniversary of Bruce Lee's untimely death. To honor his legacy, Career Press debuts THE BRUCE LEE CODE, an in-depth and fascinating look at the business strategies prevalent in Lee’s life and teachings that helped unlock his full potential. Bruce Lee’s attention to brand is a major reason why he continues to influence pop culture today. 

Lee was primarily known for his otherworldly martial arts skills and blockbuster movies such as Enter the Dragon and Fist of Fury. But he was also a man of incredible vision, willpower, and intellectual curiosity whose brief career inspired highly successful projects in Hollywood, sports, comic books, video games, and fashion.

To recharge America’s creative and entrepreneurial swagger, we need to reexamine Lee’s life and teachings. This book will draw upon interviews with Lee’s family and friends and Lee’s extensive writings, including letters, journals, and business documents.

THE BRUCE LEE CODE is available for sale on April 1. You can pre-order the book via Amazon, Barnes & Noble, Walmart, Target, IndieBound, BookShop, and other retailers.